Resumes of Experience in Entertainment and Sports Marketing

• Multi-country study in Asia for programming sports events.
• Conducted a European study for promotion of soccer in selected countries.
• Competitive Intelligence Study in the US for programming of sports events.
• Conducted focus groups in the Middle East about attitudes towards sports events.
• Conducted focus groups in major US cities about preferences Hispanics, African Americans, and Asians have when watching TV sports events.
• Conducted study on Scotland Golf Travel Industry. This study determined Scotland to be a Golf destination due to an increase in number of golf tourists from the US.
• Worldwide qualitative study regarding promotion for soccer/football fans.
• Conducted telephone interviews with business owners, managing directors, and IT decision makers in SME’s.

A Sample of Our Past and Present Clients

• CNN
• ABC
• NBC
• BBC
• Visit Scotland
• Churchill & Co