Cómo reducir costos en su negocio

Las empresas están sometidas a una presión de costes cada vez mayor.

With the rise of Digital Disruption, the Commoditization of industries, and Globalization with competitors worldwide, businesses are increasingly finding ways to reduce their cost structure.  Many companies can boost profits by increasing their top-line revenue.  This article will focus on simple ways to reduce the bottom-line cost structure in many businesses.

Instalación de iluminación eficiente

Replacing traditional lightbulbs with Carbon Fluorescent light bulbs can reduce the amount of energy used. This can mean lower energy bills.  While the cost of these CFL lightbulbs is initially higher, the subsequent monthly energy bills can decrease.  SIS replaced its lightbulbs with CFL lightbulbs.  None of our employees could tell the difference between the new and old lightbulbs, as the new lightbulbs worked very well. More importantly, SIS International realized double-digit average monthly energy savings.

Sin papel

Secondly, companies can buy and use only recycled paper. Many employees print out documents that contain mistakes like a mistaken page break or irrelevant papers during a print run. These employees can create a pile next to their printer with which they can reuse the reverse side of the page. This carries cost benefits for companies that seek to limit their operational costs. Simultaneously, they can create a competition among employees and divisions to discard less paper.

Creating competition among departments has been extremely effective for BP, which has been able to boost efficiency through creating personal accountability and interdepartmental competition. Companies can also present deliverables online, instead of on paper. Employees can add a reminder in their emails to prevent their recipients from printing emails. If companies have old printers and wish to replace it, they can consider “Energy Saver” printers that can provide long-term cost advantages.

Las empresas con suscripciones a periódicos pueden solicitar periódicos online en la oficina. Para mayor eficiencia, los empleados pueden recibir "alertas por correo electrónico" que se envían a su correo electrónico para absorber información sin un desperdicio excesivo de papel.

Companies can also get rid of paper cups, plastic plates, knives and napkins in their kitchens. They can do so by investing in mugs. Less trash may be generated, saving expenditures on these utensils, trash bags, and your cleaning staff.

Evitar las botellas de agua

Instalar un dispensador de agua o una fuente, en lugar de agua embotellada, puede ayudar a reducir la cantidad de botellas consumidas, que se crean a través del petróleo y las emisiones de gases de efecto invernadero.

Desconectar dispositivos

Policies can be introduced that encourage employees to unplug devices from the wall (which, on average consumes 3-5% of total energy consumption even if you are not using the device). Furthermore, they can shut down their computers overnight and over the weekend, instead of using “Standby” settings, which still consume energy.

Mejorar el uso de energía en la oficina

Durante el verano, las empresas se benefician cuando cierran las persianas en lugar de poner el aire acondicionado a tope. La instalación de termostatos inteligentes y tecnología inteligente puede mejorar

Reducir los viajes de negocios

Los viajes de negocios no sólo son uno de los mayores gastos que enfrentan las empresas, sino que también son uno de los mayores contribuyentes a los gases de efecto invernadero. Las empresas pueden obtener ventajas competitivas y “ventajas ecológicas” reduciendo la frecuencia de los viajes y las actividades que consumen carbono durante los viajes.

Puede haber muchas ventajas de costos aquí, pero centrémonos en el impacto del carbono. Al volar directamente, las empresas pueden limitar su huella de carbono. También pueden programar viajes de manera eficiente, programando viajes con muchos destinos en un viaje grande para cumplir con todos los requisitos de viaje.
Project management and operations can benefit from Skype, GoToMeeting or Cisco TelePresence, which can reduce the need for face-to-face communication. Travelers can lug less baggage and stay in Green hotels, and use fewer towels.

Las empresas pueden hacer una lista rápida de aerolíneas y coches de alquiler ecológicos. Las aerolíneas ecológicas como Virgin Airways ofrecen simultáneamente tarifas aéreas rentables. Los empleados pueden utilizar el transporte público y los servicios de coche, como tomar el tren desde Heathrow hasta la estación London Paddington. Las empresas también pueden hacer una breve lista de agencias de alquiler de coches ecológicos, que pueden ofrecer ventajas de costes en el consumo de combustible.

Optimización de los desplazamientos de los empleados

Employees in cities can benefit by taking public transportation. Aside from the environmental benefits, employees can save more money by not having to garage their cars, spending idle time in stressful traffic, and have a lower risk of an accident in getting to work. Companies are increasingly finding the importance of their employees saving their money in 401Ks, rather than spending it on oil, car loans and other expenses.

Las empresas que no estén ubicadas en una zona urbana pueden fomentar el uso compartido del vehículo. Esto ha generado beneficios indirectos, como el aumento de los vínculos entre los empleados y el intercambio de conocimientos fuera del horario de atención de la empresa.

Hacer que su marketing sea eficiente

The primary objective of marketing is to provide messaging to your stakeholders. But it is not mutually exclusive to also consider greening your marketing. Companies can limit how much paper put into direct mailers, as many consumers will automatically throw these away. Instead, companies can design “smart” direct mail that is less likely to be discarded. Simultaneously, they can create more eco-friendly promotional items. Instead of lower utility items, companies can invest in flash memory drives with their logos on it. This lowers the probability that these materials will be thrown away and also increases the amount of time your stakeholders bond with your brand and promotional item.