Full Marketing Strategy for an American Online Personal Finance Company An American online personal finance company sought to boost its home loan products, particularly focusing on Home Equity Loans, amidst a competitive market landscape. The company partnered with SIS International to develop and execute a full marketing strategy to generate demand, acquire new customers, and … Lees meer
Enhancing Market Penetration through Cross-Platform Marketing Initiative This case study explores the cross-platform marketing initiative for a multinational pharmaceutical company. The goal was to refine their marketing tactics to elevate brand recognition, engage a broad audience, and improve market penetration for their leading product. Key Outcomes and Benefits Background Information about the Client The client, … Lees meer
Marketing Campaign for an Innovative Online Trading Platform This case study details the Integrated marketing strategy developed for an innovative online trading platform. The objective was to optimize their marketing strategies to enhance brand visibility, engage a diverse customer base, and increase market penetration for their flagship product. Key Outcomes and Benefits Background Information about … Lees meer
This case study details the multi-channel marketing campaign developed for a major financial information and analytics company. The objective was to optimize their marketing strategies to enhance brand visibility, engage a diverse customer base, and increase market penetration for their flagship product. Key Outcomes and Benefits: Background Information about the Client: The client is a … Lees meer
Optimizing Multi-Channel Marketing Strategies for Enhanced Market Penetration This case study details the multi-channel marketing campaign developed for a major financial information and analytics company. The objective was to optimize their marketing strategies to enhance brand visibility, engage a diverse customer base, and increase market penetration for their flagship product. Key Outcomes and Benefits: Background … Lees meer
All-inclusive resort marketing consulting optimizes all-inclusive resorts’ visibility, unique appeal, and profitability.
Rooftop restaurant marketing consulting helps enhance the restaurants’ visibility, reputation, and profitability through tailored services.
Retail popup store experiential marketing consulting involves the strategic planning, execution, and optimization of temporary retail spaces.
Hospitality marketing consulting focuses on creating and implementing marketing strategies specifically tailored to the hospitality industry.
Explore the world of Shock Marketing. Marketers make tradeoffs when they launch new advertisements that shock.
China’s rapid economic growth and increasing global influence have resulted in a thriving B2B market. The country presents enormous opportunities for businesses looking to engage in B2B transactions and expand their presence in this dynamic market. Today, as more businesses enter the Chinese market, understanding the intricacies of B2B marketing in China has become crucial … Lees meer
SIS International Research will be exhibiting at The Quirks Event West in Orange County, California February 28 – March 1, 2017 and The Quirks Event East in Brooklyn March 21 – 22, 2017. We will be showcasing our innovative methods, tools, NYC Focus Group Facility, the launch of SIS Sales Strategies and the expansion of our … Lees meer
Every business should be doing competitive analysis on an ongoing basis. There are several reasons why.
Mobile marketing involves reaching customers when they are using the Internet away from the traditional home or office desktop environment. The increased use of smartphones, iPads, Tablets, and similar mobile devices has may make mobile marketing a must for many online businesses. Mobile marketing uses interactive media that assists customers in gaining location and time-sensitive … Lees meer
Packaging is often the most important and most overlooked aspect of marketing.
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