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Journals

Amerikaans veteranenmarktonderzoek

US Veteran Market Research How can businesses effectively engage with the US veteran community? Understanding this demographic’s unique characteristics and needs is essential for brands aiming to make a meaningful impact. That’s why conducting thorough US veteran market research allows businesses to tap into this valuable demographic, ensuring their offerings meet veterans’ specific needs and … Lees meer

Football in Africa Market Research

The significance of football in Africa market research has risen due to the continent’s devotion to the sport and its potential for expansion. Africa is home to numerous skilled players who have represented their nations globally – and this market research delves into the diverse aspects of football in Africa such as its market segmentation, … Lees meer

Fintech Market Research Trends

FinTech trends; this industry is one of the most developing and growing markets in recent years. We decided to split trends into 3 categories

Music Streaming Market Research

Music streaming market research has become a crucial tool in the constantly transforming music industry. The analysis of the music streaming market aims to delve into various aspects of the industry, including its market segmentation, revenue streams, opportunities, challenges, and case studies.  By examining these areas, stakeholders can gain invaluable insights into the present state … Lees meer

SIS Adds Elvis Xhebexhia in Hamburg Germany Office

SIS International Research added key operations representative, Elvis Xhebexhia, in Hamburg Germany. Elvis is now Manager of Operations, SIS Europe, and will lead operations in the region, working alongside Duilio Bini, Director of Operations, SIS EMEA regional office in London. Elvis previously worked in SIS’s NYC office. Based in Hamburg now, Elvis will be responsible … Lees meer

What are some trends in the Market Research industry?

Keeping up with the constantly evolving business landscape is crucial for making informed decisions and staying ahead of the competition. To achieve growth, innovation, and customer satisfaction, it’s essential to uncover the latest trends in the market research industry and research the trends in the market research industry that are shaping its future. Today, major … Lees meer

How to Grow Your Business

Today’s business environment is fast, complex and exciting. Building and growing a business takes a robust understanding of your company’s capabilities and its external environment.  Here are concepts to keep in mind as you grow your business. 1. Understand Opportunities and Challenges With technological innovation comes many new opportunities.  But, profitability is more challenging in … Lees meer

Islamic Banking Market Research

The Islamic finance sector is rapidly expanding, making it important to conduct market research to gain insight into its dynamics, because, unlike conventional banking, Islamic banking adheres to Shariah law, emphasizing ethical and socially responsible financial practices.  Thus, Islamic banking market research aims to delve into different aspects of the industry, including its principles, market … Lees meer

Automation Strategy Consulting

The automation systems market for process industries encompass all control processes ranging from chemical, oil refineries, papers and pulp. Automation systems have recently become a necessity for many industries, particularly pharmaceuticals, food, beverages, and fast-moving consumer goods as ‘digitization of manufacturing processes’  have become a more efficient alternative employed by major companies to ensure efficiency … Lees meer

B2B Stakeholder Market Research

Business-to-Business Markets often miss the importance of opinion and perception among B2B stakeholders. Understanding perception is crucial as it impacts investment decisions, the willingness of supply chain stakeholders to work together and countless daily activities dependent on having consistent perceptions.  In today’s B2B markets, perceptions are enhanced, developed and sustained through the following channels. B2B … Lees meer

Brand Activation Market Research

It’s critical to create a powerful message. But in an age with so many messages floating around in the customers’ mind, it is important for companies to make concerted efforts to ensure their messages are not being lost on their customers.  It is even more important for companies targeting customers like Millennials, which have extensive … Lees meer