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Rubber is present in our everyday lives

Rubber is found in many of the most important products that we use daily such as surgical gloves, rubber bands and tires. Rubber is an essential material and one of the most important raw materials of modern society. The rubber industry is worth billions of dollars and presents numerous opportunities for growth and new product development.

There are numerous types of rubber including Neoprene Rubber, Butyl Rubber, Styrene-Butadiene Rubber, Fluorosilicone Rubber, Silicone Rubber, Nitrile Rubber, and EPDM Rubber. Key drivers of product quality include elasticity, thermal contraction and durability.
Much of the world’s rubber production occurs in high growth emerging markets in South East Asia including in Thailand, Malaysia, Indonesia, Vietnam and India. Many of these countries consider the industry to be of national strategic importance and have councils and trade programs focused on boosting exports. Operating in these high growth economies presents numerous opportunities for growth and for boosting efficiency and developing Go-To-Market Strategy.

SIS Market Research helps companies find new market opportunity areas in the rubber sector. We provide market research on the newest trends in the use and demand of rubber. We help our clients build strategies to boost their profitability and operational effectiveness.

The importance of Rubber Industry Market Research

SIS Market Research gathers the customer research, competitor analysis, company drivers, and market landscape to provide information for decisión making. We specialize in delivering analysis on opportunities, sources of profitability, challenges, and ways to prosper.

Key products in the Rubber Industry include:

• Automotive tires and internal tubes
• Rubber molded products
• Matting and flooring applications
• Hoses and pipes
• Vulcanized rubber for shoes
• Industrial worker gloves
• Sports equipment
• Insulation and Insulating materials
• Sexual health products
• Mattresses
• Shoes and boots
• Water bottles
• Protective gear for law enforcement, first responders and firefighters
• Balls and balloons

Rubber producers are increasingly operating in a highly competitive global economy with producers worldwide employing strategies to undercut price and with increasing trade restrictions. Quality and product delivery remain key áreas of concern.

Sustainability in the Rubber Industry

The rising global demand for rubber has raised concerns over resource sustainability in the long term. The main driver of demand for rubber is the automotive industry which continues to grow and consume millions of tires every day. In order to meet this level of demand, companies are increasing their production capacity. This means new rubber plantations are needed all over the world.

The expansion of rubber plantations may have implications on the environment, raising the need to conduct research on social responsibility, sustainability, supply chains, customer needs and stakeholder insights.

SIS Market Research advises companies on best practices for maintaining sustainability and for serving investors and community and industry stakeholders. This benefits the manufacturing processes and the brand’s position in the market.

Benefits of Rubber Industry Market Research

• Strengthens the strategic positioning of a company in the rubber industry
• Minimizes investment risk
• Identifies potential threats and opportunities
• Discovers competitors’ strengths and weaknesses
• Guides strategic planning
• Identifies emerging trends
• Provides the company the tools to stay ahead of the competition
• Delivers forecasts, projections, recommendations and predictions
• Illuminates customer needs and demands
• Analyzes the market landscape to uncover important threats from geopolitics and trade regulations
• Uncovers benchmarks from top competitors

How we uncover insights

SIS has significant databases and access to the following Rubber Industry professionals:

• Process Chemists
• Industrial Mechanics
• Decydenci
• C-Level Executives
• VP
• Automotive Technicians
• Parts Fabricators
• Project Mechanical Engineers
• Polymer Engineers
• Store Managers
• Delivery Drivers
• Plastic Engineers
• Service Managers
• Tire Technicians
• Others

About Rubber Industry Market Research

Rubber Industry Market Research helps maximize profit and minimize risk in business decision making. Market Research can give a company the competitive advantage they need over its competitors. Market Research speaks with customers, competitors, subject matter experts, investors and other key stakeholders to gain incisive data for decision making.

With over 38 years of experience, SIS Market Research has an unparalleled presence in international markets. We possess the technologies, tools, strategies to gather information and understand customer needs. Some of our techniques include surveys, face to face surveys, interviews, focus groups, ethnography, industry analysis, competitor analysis, online communities, telephone surveys, site visits and research on competitors, and more.

In our Strategy Research and Consulting division, we provide Competitive Analysis, Market Entry Consulting, Go To Market Research, Benchmarking, Voice of the Customer, Conjoint Analysis, Factor Analysis, Multivariate Statistical Analysis, Export Potential Assessments, and Market Opportunity Analysis.