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基里巴斯共和国的市场研究

基里巴斯共和国的市场研究

基里巴斯共和国的市场研究

基里巴斯共和国(Ki. ri. bas)是太平洋上的一个岛国。它由 33 个岛屿组成。但只有其中 20 个岛屿有人居住。人们居住在 16 个吉尔伯特群岛和 3 个莱恩群岛上。莱恩群岛大部分都是礁石和环礁。

社区

基里巴斯的首都是塔拉瓦岛。它是一连串岛屿,由堤道和公路连接。塔拉瓦岛是这些岛屿中开发程度最高的地区。因此,许多人从其他岛屿迁往首都。

在城市地区,人们用砖块和混凝土等材料建造房屋。但在村庄里,房屋有茅草屋顶和高架地板。全岛还有西式教堂和医院。

重点行业

农业是岛上的主要产业。岛上种植的主要作物有椰干、面包果和红薯。

Fishing is also one of the country’s most important jobs. In the Pacific Ocean, Kiribati is one of the best tuna sources. Finally, tourism is a major industry. It creates thousands of jobs.

出口有助于支撑经济。例如,政府拥有岛上最著名的农业公司。椰干是他们最大的出口作物。他们出口到的一些国家是台湾、澳大利亚和摩洛哥。

进口也很重要。该国进口大量食品。石油、大米和车辆是最受欢迎的商品。他们从澳大利亚、日本和新加坡等国家进口。

趋势

Kiribati uses the Australian currency. There was strong fiscal growth in recent years, followed by a decline. The economy is trending upward again.

The increased population has created a larger workforce. Yet, the country’s narrow economic base prevents job creation, resulting in many unemployed people.

Furthermore, the country is near the equator, making it a good place for satellite telemetry and spacecraft launching. National and transnational space companies invest in space projects, which bring jobs and capital to the country.

市场优势和优势

旅游业、手工业和渔业是投资者的最佳切入点。

Some of the private sector entities on the island are small. With more investments, the clothing, furniture, and beverage industries will grow. This will also employ skilled people and create more jobs.

Investment in the capital will promote the development of the other islands. It will also lead to better industries and more exports. Citizens will welcome commercial engagement in the public sector. It will give people more options and create healthy competition.

消费者群体

Kiribati is a lower-middle-income country. The island’s economy is reviving, and the government plans to develop the tourism sector.

Still, close to a quarter of the people live below the poverty line. The country has few employment prospects. However, many people with jobs have started living an urban lifestyle, thus increasing the cost of living.

发展业务的理由

Kiribati has a large labor force for tourism investors. Furthermore, the islands in the chain bring all kinds of tourist attractions. There is a market for both niche and more common commercial attractions. The government is also raising the people’s education levels. This project will create a better workforce for investors.

Finally, long-term investment is needed. Such investment will create more jobs, lower the poverty level, and increase the island’s development.

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作者照片

露丝-斯坦纳特

SIS 国际研究与战略创始人兼首席执行官。她在战略规划和全球市场情报方面拥有 40 多年的专业知识,是帮助组织取得国际成功的值得信赖的全球领导者。

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