Market Opportunity Research in Africa
Discover new business opportunities in Africa with Market Research in Africa.
非洲市場研究
Qualitative and Quantitative Market Research in Africa is growing. Traditional methods are typically used such as Face to Face data collection, In-Person Focus Groups and Telephone surveys.
The Nigerian Market: Culture’s effect on Business
Culture can be simply defined as a way of life of people in a particular society. In a broad term, culture is a configuration of learned behaviour whose component elements are shared and transmitted by members of a particular community. People from the same cultural background have common trait, ideology, norms, belief, value system, consumption pattern, speak same language and use same currency. Different cultures show a tremendous spectrum of diversity in how a society perceives either a product, idea or service as well as what its members expect.
ZH_HK 
EN 
AR 
ZH 
NL 
FR 
DE 
IT 
JA 
KO 
PL 
PT 
ES 
TH 
HI