SIS to Attend the International CEO Roundtable

NEW YORK: Jan 27—Representatives from SIS International Research will be attending the International CEO Roundtable in New York in February.

Roundtable topics include:

» International Sales & Marketing Strategies
Does your message translate? What mediums work in which markets? Discuss the latest marketing tools/strategies necessary to thrive in an international and inter-cultural environment and to become better marketers in the global marketplace.

» Optimizing the Supply Chain: Minimizing Costs & Production Time
Learn tactics for gaining better control over your supply chain by minimizing costs and shortening production time when doing business overseas and across borders.

» Reducing the Risks of Doing Business Overseas
Discuss the latest trends associated with risks in international trade for importing/exporting. Identify the best practices and risk management tools available to mitigate contingencies. Topics include, but are not limited to, currency fluctuations and payment and performance risk.

» Taping Into the Top Emerging Markets
Which emerging markets are opportunities for your business? Discuss the hottest markets and proven strategies for succeeding in them.

About SIS International Research

SIS International Research is a global market research and corporate intelligence firm, founded in 1984.  The company has served over 70% of the Fortune 500 and many of the world’s most influential organizations.